Close Menu

    Subscribe to Updates

    Get the latest creative news from FooBar about art, design and business.

    What's Hot

    Scottish parliament votes against legalising assisted dying | Assisted dying

    2 Professors Killed in Strike on Lebanese University

    Kid Rock decries settlement reached between Live Nation and Trump’s justice department | Kid Rock

    Facebook X (Twitter) Instagram
    Facebook X (Twitter) YouTube LinkedIn
    Naija Global News |
    Tuesday, March 17
    • Business
    • Health
    • Politics
    • Science
    • Sports
    • Education
    • Social Issues
    • Technology
    • More
      • Crime & Justice
      • Environment
      • Entertainment
    Naija Global News |
    You are at:Home»Technology»‘You can make really good stuff – fast’: new AI tools a gamechanger for film-makers | Artificial intelligence (AI)
    Technology

    ‘You can make really good stuff – fast’: new AI tools a gamechanger for film-makers | Artificial intelligence (AI)

    onlyplanz_80y6mtBy onlyplanz_80y6mtJuly 20, 2025006 Mins Read
    Share Facebook Twitter Pinterest LinkedIn Tumblr Email
    ‘You can make really good stuff – fast’: new AI tools a gamechanger for film-makers | Artificial intelligence (AI)
    A still from the AI film Midnight Drop, about last month’s US attack on Iranian nuclear sites, made by Samir Mallal and Bouha Kazmi. Illustration: Oneday Studios
    Share
    Facebook Twitter LinkedIn Pinterest Email

    A US stealth bomber flies across a darkening sky towards Iran. Meanwhile, in Tehran a solitary woman feeds stray cats amid rubble from recent Israeli airstrikes.

    To the uninitiated viewer, this could be a cinematic retelling of a geopolitical crisis that unfolded barely weeks ago – hastily shot on location, somewhere in the Middle East.

    However, despite its polished production look, it wasn’t shot anywhere, there is no location, and the woman feeding stray cats is no actor – she doesn’t exist.

    Midnight Drop, an AI film depicting US-Israeli bombings in Iran

    The engrossing footage is the “rough cut” of a 12-minute short film about last month’s US attack on Iranian nuclear sites, made by the directors Samir Mallal and Bouha Kazmi. It is also made entirely by artificial intelligence.

    The clip is based on a detail the film-makers read in news coverage of the US bombings – a woman who walked the empty streets of Tehran feeding stray cats. Armed with the information, they have been able to make a sequence that looks as if it could have been created by a Hollywood director.

    The impressive speed and, for some, worrying ease with which films of this kind can be made has not been lost on broadcasting experts.

    Last week Richard Osman, the TV producer and bestselling author, said that an era of entertainment industry history had ended and a new one had begun – all because Google has released a new AI video making tool used by Mallal and others.

    A still from Midnight Drop, showing the woman who feeds stray cats in Tehran in the dead of night. Photograph: Oneday Studios

    “So I saw this thing and I thought, ‘well, OK that’s the end of one part of entertainment history and the beginning of another’,” he said on The Rest is Entertainment podcast.

    Osman added: “TikTok, ads, trailers – anything like that – I will say will be majority AI-assisted by 2027.”

    For Mallal, an award-winning London-based documentary maker who has made adverts for Samsung and Coca-Cola, AI has provided him with a new format – “cinematic news”.

    The Tehran film, called Midnight Drop, is a follow-up to Spiders in the Sky, a recreation of a Ukrainian drone attack on Russian bombers in June.

    Within two weeks, Mallal, who directed Spiders in the Sky on his own, was able to make a film about the Ukraine attack that would have cost millions – and would have taken at least two years including development – to make pre-AI.

    “Using AI, it should be possible to make things that we’ve never seen before,” he said. “We’ve never seen a cinematic news piece before turned around in two weeks. We’ve never seen a thriller based on the news made in two weeks.”

    Spiders in the Sky was largely made with Veo3, an AI video generation model developed by Google, and other AI tools. The voiceover, script and music were not created by AI, although ChatGPT helped Mallal edit a lengthy interview with a drone operator that formed the film’s narrative spine.

    Film-maker recreates Ukrainian drone attack on Russia using AI in Spiders in the Sky

    Google’s film-making tool, Flow, is powered by Veo3. It also creates speech, sound effects and background noise. Since its release in May, the impact of the tool on YouTube – also owned by Google – and social media in general has been marked. As Marina Hyde, Osman’s podcast partner, said last week: “The proliferation is extraordinary.”

    Quite a lot of it is “slop” – the term for AI-generated nonsense – although the Olympic diving dogs have a compelling quality.

    Mallal and Kazmi aim to complete the film, which will intercut the Iranian’s story with the stealth bomber mission and will be six times the length of Spider’s two minutes, in August. It is being made by a mix of models including Veo3, OpenAI’s Sora and Midjourney.

    “I’m trying to prove a point,” says Mallal. “Which is that you can make really good stuff at a high level – but fast, at the speed of culture. Hollywood, especially, moves incredibly slowly.”

    skip past newsletter promotion

    A weekly dive in to how technology is shaping our lives

    Privacy Notice: Newsletters may contain info about charities, online ads, and content funded by outside parties. For more information see our Privacy Policy. We use Google reCaptcha to protect our website and the Google Privacy Policy and Terms of Service apply.

    after newsletter promotion

    Spiders in the Sky, an AI film directed by Samir Mallal, tells the story of Ukraine’s drone attacks on Russian airfields. Photograph: Oneday Studios

    He adds: “The creative process is all about making bad stuff to get to the good stuff. We have the best bad ideas faster. But the process is accelerated with AI.”

    Mallal and Kazmi also recently made Atlas, Interrupted, a short film about the 3I/Atlas comet, another recent news event, that has appeared on the BBC.

    David Jones, the chief executive of Brandtech Group, an advertising startup using generative AI – the term for tools such as chatbots and video generators – to create marketing campaigns, says the advertising world is about to undergo a revolution due to models such as Veo3.

    “Today, less than 1% of all brand content is created using gen AI. It will be 100% that is fully or partly created using gen AI,” he says.

    Netflix also revealed last week that it used AI in one of its TV shows for the first time.

    A Ukrainian drone homes in on its target in Spiders in the Sky. Photograph: Oneday Studios

    However, in the background of this latest surge in AI-spurred creativity lies the issue of copyright. In the UK, the creative industries are furious about government proposals to let models be trained on copyright-protected work without seeking the owner’s permission – unless the owner opts out of the process.

    Mallal says he wants to see a “broadly accessible and easy-to-use programme where artists are compensated for their work”.

    Beeban Kidron, a cross-bench peer and leading campaigner against the government proposals, says AI film-making tools are “fantastic” but “at what point are they going to realise that these tools are literally built on the work of creators?” She adds: “Creators need equity in the new system or we lose something precious.”

    YouTube says its terms and conditions allow Google to use creators’ work for making AI models – and denies that all of YouTube’s inventory has been used to train its models.

    Mallal calls his use of AI to make films “prompt craft”, a phrase that uses the term for giving instructions to AI systems. When making the Ukraine film, he says he was amazed at how quickly a camera angle or lighting tone could be adjusted with a few taps on a keyboard.

    “I’m deep into AI. I’ve learned how to prompt engineer. I’ve learned how to translate my skills as a director into prompting. But I’ve never produced anything creative from that. Then Veo3 comes out, and I said, ‘OK, finally, we’re here.’”

    Artificial fast filmmakers gamechanger good Intelligence stuff Tools
    Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
    Previous ArticleGiants vs. Blue Jays predictions, odds, line, start time: 2025 MLB picks, July 20 bets from proven model
    Next Article An explosive Grand Canyon wildfire brings terror, loss and tough questions: ‘It came like a freight train’ | Arizona
    onlyplanz_80y6mt
    • Website

    Related Posts

    New study raises concerns about AI chatbots fueling delusional thinking | AI (artificial intelligence)

    March 14, 2026

    Anthropic-Pentagon battle shows how big tech has reversed course on AI and war | AI (artificial intelligence)

    March 14, 2026

    AI toys for young children must be more tightly regulated, say researchers | AI (artificial intelligence)

    March 13, 2026
    Add A Comment
    Leave A Reply Cancel Reply

    Top Posts

    Watch Lady Gaga’s Perform ‘Vanish Into You’ on ‘Colbert’

    September 9, 20251 Views

    Advertisers flock to Fox seeking an ‘audience of one’ — Donald Trump

    July 13, 20251 Views

    A Setback for Maine’s Free Community College Program

    June 19, 20251 Views
    Stay In Touch
    • Facebook
    • YouTube
    • TikTok
    • WhatsApp
    • Twitter
    • Instagram
    Latest Reviews

    At Chile’s Vera Rubin Observatory, Earth’s Largest Camera Surveys the Sky

    By onlyplanz_80y6mtJune 19, 2025

    SpaceX Starship Explodes Before Test Fire

    By onlyplanz_80y6mtJune 19, 2025

    How the L.A. Port got hit by Trump’s Tariffs

    By onlyplanz_80y6mtJune 19, 2025

    Subscribe to Updates

    Get the latest tech news from FooBar about tech, design and biz.

    Most Popular

    Watch Lady Gaga’s Perform ‘Vanish Into You’ on ‘Colbert’

    September 9, 20251 Views

    Advertisers flock to Fox seeking an ‘audience of one’ — Donald Trump

    July 13, 20251 Views

    A Setback for Maine’s Free Community College Program

    June 19, 20251 Views
    Our Picks

    Scottish parliament votes against legalising assisted dying | Assisted dying

    2 Professors Killed in Strike on Lebanese University

    Kid Rock decries settlement reached between Live Nation and Trump’s justice department | Kid Rock

    Recent Posts
    • Scottish parliament votes against legalising assisted dying | Assisted dying
    • 2 Professors Killed in Strike on Lebanese University
    • Kid Rock decries settlement reached between Live Nation and Trump’s justice department | Kid Rock
    • How a Melting Glacier Could Affect Millions
    • An asteroid just exploded above Ohio with the force of 250 tons of TNT
    © 2026 naijaglobalnews. Designed by Pro.
    • About Us
    • Disclaimer
    • Get In Touch
    • Privacy Policy
    • Terms and Conditions

    Type above and press Enter to search. Press Esc to cancel.