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    You are at:Home»Technology»Best of 2025 … so far: ‘The Mozart of the attention economy’: why MrBeast is the world’s biggest YouTube star – podcast | YouTube
    Technology

    Best of 2025 … so far: ‘The Mozart of the attention economy’: why MrBeast is the world’s biggest YouTube star – podcast | YouTube

    onlyplanz_80y6mtBy onlyplanz_80y6mtAugust 31, 2025001 Min Read
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    Best of 2025 … so far: ‘The Mozart of the attention economy’: why MrBeast is the world’s biggest YouTube star – podcast | YouTube
    Composite: Alex Mellon for the Guardian : Getty Images/MRBeast/Reuters
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    Every Wednesday and Friday in August we will publish some of our favourite audio long reads of 2025, in case you missed them, with an introduction from the editorial team to explain why we’ve chosen it.

    This week, from June: he’s spent 24 hours immersed in slime, two days buried alive – and showered vast amounts of cash on lucky participants. But are MrBeast’s videos simply very savvy clickbait – or acts of avant garde genius?

    Written and read by Mark O’Connell

    attention biggest economy Mozart MrBeast podcast star worlds YouTube
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